SEO Course in Kolkata
Land your dream job by learning SEO from industry-led trainers and master both on-page and off-page SEO with Live projects.
- Course Duration:
3 Months
- Mode of Training:
Offline and Online
Search Engine Optimization Course
Understanding the tactics of Search Engine Optimization (SEO) is one of the most essential yet challenging aspects of any digital marketing training course. Marketers with highly focused SEO skills can avail themselves of incredible career opportunities in content creation and the IT industry.Â
At Brainium Academy, our SEO training course boosts both your on-page and off-page SEO skills so that you can gain holistic knowledge about effective marketing optimization.Â
Why enroll in an SEO Course?
Learn SEO by enrolling in the best SEO training course in Kolkata that offers the ultimate way to enhance the user experience by integrating key SEO factors in traffic optimization. At the end of our course, you will receive SEO expert certification along with 100% placement assistance.Â
Benefits of enrolling in a search engine optimization course at Brainium Academy
- Learn SEO from industry-experienced trainers
- Opportunity to work on Live projectsÂ
- Interactive learning environmentÂ
- One-on-one Doubt Clearing Sessions
- Weekly AssessmentsÂ
- Provision of both Offline and Online classes
- No-Cost EMI FacilityÂ
- Certification after course completion
- 100% Placement Assistance
- Internship opportunity
Search Engine Optimization Course Modules
- What is SEO and why is it important?
- Understanding search engines and their algorithms
- Different types of search results (organic, paid, local)
- Key SEO terminology (keywords, SERPs, backlinks, etc.)
- Keyword research and analysis
- On-page optimization techniques (title tags, meta descriptions, headings, URL structure, image optimization, internal linking)
- Creating SEO-friendly content (quality, relevance, readability)
- HTML markup for SEO (schema.org, rich snippets)
- Understanding website architecture and crawlability
- Website speed optimization (minification, caching, CDN)
- Mobile optimization (responsive design, mobile usability)
- Implementing HTTPS and secure website protocols
- Structured data markup for search engines
- Link building strategies (natural, outreach, guest blogging)
- Understanding the importance of backlinks
- Identifying high-quality backlink opportunities
- Social media and its impact on SEO
- Online reputation management
- Optimizing for local search results (Google My Business, local directories)
- NAP consistency (Name, Address, Phone number)
- Local citation building
- Customer reviews and ratings
- Local SEO tracking and reporting
- Introduction to popular SEO tools (Google Analytics, Google Search Console, SEMrush, Moz, Ahrefs)
- Setting up and configuring Google Analytics and Search Console
- Analyzing website traffic and performance metrics
- Tracking keyword rankings and backlink profiles
- Conducting website audits for SEO
- Identifying and fixing technical issues
- Analyzing and improving website content
- Backlink audit and disavow process
- Using SEO diagnostics tools effectively
- Advanced keyword research strategies (long-tail keywords, semantic search)
- International SEO (multilingual websites, hreflang tags)
- E-commerce SEO best practices
- Voice search optimization
- SEO for video and image content
- Understanding major search engine algorithm updates (Google Panda, Penguin, Hummingbird, BERT, etc.)
- Strategies for adapting to algorithm changes
- Maintaining SEO best practices over time
- Continuous monitoring and adjustment of SEO strategies
- Developing an SEO strategy for a website or business
- Case studies of successful SEO campaigns
- Real-world SEO challenges and solutions
- Final project: Developing an SEO plan for a hypothetical business or website
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Early Bird Discount
Course Features
- Lectures 0
- Quizzes 0
- Duration 10 weeks
- Skill level All levels
- Language English
- Students 0
- Certificate No
- Assessments Yes
